Only ACTIONS drive results! Our clients are so relentlessly targeted by “analytics” software vendors one would think that they have managed their businesses blindly for the last few decades. Granted, the nature of business analysis is changing with the explosion of data, advanced AI techniques, and new business models. But the questions remain the same: … Continue reading The Last Mile of Business Analytics: From Insights to Action
Month: March 2021
Getting Your Arms Around Customer Retention
Background RedPort has been working on bank retention problems since 1998 when one of our partners took on the challenge of running customer value and retention activities for US Bancorp during a difficult merger. Over the ensuing years, we have developed a sophisticated data-driven approach to identifying root causes of retention and have developed specific … Continue reading Getting Your Arms Around Customer Retention
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